Challenge

Launch new automation product Alkymi Patterns into a noisy technology market – AI, automation, computer vision, data intelligence and machine learning – and drive immediate awareness and demand for the product and grow overall awareness of Alkymi, including its mission, vision, technology and market opportunity.

Our Solution

Developed press release and CEO blog post to introduce Alkymi as a valuable tool for business users to easily automate financial data capture and highlight the technology gap in financial services, despite the widespread availability of AI/automation solutions in other areas. Leveraged third party validation (customers, analysts) and new concept video to drive coverage.

Results

Strong day-of and follow-on coverage including breakthrough VentureBeat story as well as articles and press release pickups in AiThority, Institutional Asset Manager, Information & Data Manager, Street Insider, Waters Technology, Yahoo! Finance and more.

Total venture capital investment of $26 million to date.